Sleeping Beauty: The Dream
Sleeping Beauty: The Dream is an original, musical retelling of the classic fairy tale by the Brothers Grimm, created and produced in Houston, Texas. The branding and design were inspired by the dangerous yet colorful world the characters inhabit. Briar Rose, inside her own dreamscape, must find safety against Pride and her wicked Thorns or else be forever lost to hope.
Printed materials for the production included posters, souvenir books, programs, admission tickets, and t-shirts.
Logo Development, Brand Strategy, Visual Direction, Printed Materials, Copywriting